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Brandswitch

Services

Everything your feed needs. One team behind it.

From the moodboard to the quarterly report — production, posting and free media coverage for resorts, villas, restaurants and spas in Bali. Add the extras when your brand is ready for them.

01 — Included

Production

Photo and video, planned before anyone picks up a camera.

Every shoot starts with a moodboard — the light, the styling, the angles and the story we want guests to feel. Then our crew shoots on location, and every frame is retouched before it reaches your feed.

  • Moodboard before every shoot
  • Photography
  • Video & reels
  • Drone & aerial footage
  • Retouching & post-production

Moodboard

Shoot brief · Example

Reference: coffee and croissants in bed in warm morning light
Reference: tea poured from a green teapot in a garden
Reference: a hand holding a smoothie bowl over the pool
Reference: breakfast beside a jungle pool
Slow mornings, warm light.
Natural textures, hands in frame, no flash. Golden hour for the pool.
  1. 01

    Moodboard

    We agree the look before the shoot.

  2. 02

    Shoot

    Photo, video and drone on location.

  3. 03

    Retouch

    Every frame edited and color-matched.

  4. 04

    Publish

    Captions written, posts scheduled.

  5. 05

    Report

    Quarterly growth and insights.

Video & Reels

Reels, in the formats that work.

Every format below is one we already shoot for Bali venues — planned with the moodboard, shot by our own crew, and cut for the feed and for ads.

Watch the Reels
  1. 01

    POV itineraries

    A guest’s day, told in first person — the format behind our best-performing villa Reels.

  2. 02

    Chef & staff stories

    Chefs, butlers and therapists on camera, so guests meet the people before they book.

  3. 03

    Drone tours

    The whole property in one sweep: pools, rooftops, rice fields and the way to the beach.

  4. 04

    Menu & cocktail launches

    New dishes and drinks filmed in motion, ready for the feed and for ads.

  5. 05

    Rituals & treatments

    Spa rituals shot slowly and up close — oils, flowers, hands and steam.

  6. 06

    Culture & seasons

    Nyepi, Odalan, Christmas and the moments that make a Bali stay feel local.

  7. 07

    Collaborations

    Chef collaborations and brand partnerships, planned and filmed end to end.

A guest relaxing on the edge of a villa pool at Akela Villas

02 — Included

Social Management

Your Instagram, written and posted for you.

We plan the month, write every caption in your brand’s voice and publish on schedule — then repurpose your reels for TikTok so the same content works twice as hard.

  • Monthly content plan
  • Caption copywriting
  • Instagram publishing
  • TikTok posting
  • Feed curation
  • Seasonal campaign plans

03 — Included

Free Media Coverage

Seen beyond your own followers — at no extra cost.

Every client is featured on the Bali media we own: the Baligasm and The Bali Guideline websites. Your venue reaches people planning where to stay, eat and unwind, not just people who already follow you.

Baligasm ↗

A curated Bali travel guide — luxury hotels, private villas, top restaurants and events.

The Bali Guideline ↗

Trip planning for Bali — where to stay, eat and go across Ubud, Canggu, Seminyak and Uluwatu.

Included free in every partnership

Surfers in turquoise water off the Bali coast, seen from above

04 — Included

Reporting

Know what’s working, in plain language.

Every quarter — and at the end of each contract — you get a clear report on how your account has grown and what we learned along the way.

  • Follower growth
  • Best-performing posts
  • Audience insights
  • Recommendations for next quarter

Quarterly Report

What’s inside

Follower growth over the quarter

  1. 01Follower growth
  2. 02Best-performing posts
  3. 03Audience insights
  4. 04Recommendations for next quarter

+ Add-on

Meta Ads

Complicated by design. Tuned by hand.

Meta rewards the people who sweat the settings. Most venues boost a post and hope. We build campaigns around where your bookings actually come from, then switch off the defaults that quietly spend a small budget outside the market you paid for.

  • Markets and cities set from your booking data
  • Separate Facebook and Instagram campaigns for clean reporting
  • Retargeting video viewers, site visitors and checkout drop-offs
  • Lookalikes from past guests, recent bookers excluded
  • Click-to-WhatsApp ads for guests at home in Indonesia
  • Pixel, UTMs and a report after every flight

Set up and tuned for Alaya Hotels, Alaya Private Estate, Akela Villas, Rama Beach Resort, DaLa Spa, Honzen and Sumizen.

Campaign settings

What we tune

Audience

  • MarketsFrom your booking data
  • LocationsCity + 25 mi radius
  • Advantage+ audienceOff
  • Targeting expansionOff

Delivery

  • Optimise forLanding page views
  • Campaign budget optimisationOff
  • Manual placementsOn
  • Flight length14 days

Retargeting

  • Video viewers & site visitorsOn
  • Checkout drop-offsOn
  • Exclude recent bookersOn

Example settings for a small daily budget. Every account is tuned to its own markets and goals.

Add-ons

A little more, when you need it.

Add any of these to your partnership — or start with one on its own.

+ 01

Instagram DM replies

We answer guest messages in your brand’s voice and hand booking requests straight to your team.

+ 02

Creator collaborations

We shortlist creators who fit your venue, arrange hosted stays or dinners, brief them and share their content.

+ 03

Brand & content guideline

Tone of voice, visual palette and feed rules in one document — so your brand stays consistent whoever is posting.

+ 04

Website creation

A considered website built around what your future guests need to know before they book.

Need something else?

Tell us what your venue needs and we’ll shape the scope around it.

Ask on WhatsApp →

Packages & pricing

Two plans. Clear starting points.

Both plans are shot, written and posted by our own team, with coverage on the Bali media we own. A villa, a multi-outlet resort and a restaurant need different shoots, so your final price follows your venue and scope — confirmed in a written quote, valid for 14 days.

Basic

For venues that need a polished, consistent feed.

From IDR9.5M/ month

From IDR 9,500,000 a month, excl. tax · 6-month minimum

  • 9 feed posts a month, captions included
  • 8 photos + 1 Reel produced every month
  • Social media optimization
  • Quarterly & end-of-contract reports
  • 1 feed post + 1 Story on @baligasm, per contract
  • Coverage on the Baligasm & The Bali Guideline blogs
  • Premium listing on both sites
  • Not included: Meta Ads setup & optimization
Get a Basic Quote
Recommended

Premium

For venues ready to grow with Reels and Meta Ads.

From IDR11M/ month

From IDR 11,000,000 a month, excl. tax · 6-month minimum

  • 12 feed posts a month, captions included
  • 10 photos + 2 Reels produced every month
  • Social media optimization
  • Meta Ads setup & optimization (ad budget separate)
  • Quarterly & end-of-contract reports
  • 1 feed post + 3 Stories on @baligasm, per contract
  • Coverage on the Baligasm & The Bali Guideline blogs
  • Premium listing on both sites

From IDR 1.5M more than Basic: +3 posts, +2 photos, +1 Reel, +2 Baligasm Stories and Meta Ads management.

Get a Premium Quote

Add-ons

Add to either plan, month by month. Excl. tax.

  • Instagram Stories, 15 a monthIDR 2,000,000 / month
  • Instagram Stories, 30 a monthIDR 3,500,000 / month
  • Extra feed postsCustom quote
  • Meta Ads optimization (Basic plan)Custom quote
  • Listing on The Bali GuidelineCustom quote
  • Website developmentQuoted as a project
Ask About Add-ons

Good to know

  • 6-month minimum partnership
  • Prices exclude tax
  • Billed monthly, before each month starts
  • Meta ad budget is paid separately
  • You keep your package’s photos at the end of the contract
  • One feed-layout revision a month
  • Models for shoots are not included
Not sure which fits?Get a free brand audit first — we’ll tell you honestly which plan your venue needs.Ask on WhatsApp

Weighing this against a hire? See what one in-house hire really costs.

Not sure where to start?

Start with a free brand audit.

We’ll look at your current feed and tell you honestly what to fix first — whether you work with us or not.