For resorts & villas
Booking platforms bring guests and keep a commission. We build the content, the feed and the ads that send guests to your own website instead, and report on all of it every quarter.
What gets in the way
Every OTA booking costs a commission. A feed that sends guests to your own website is the cheapest booking channel you own.
Long-haul guests plan months ahead, often on Instagram. Reaching them takes the right countries and cities, not just more reach.
Day beds and infinity edges are everywhere. Content has to show what only your venue has, or it scrolls past.
How we work
The same people plan, shoot, write, post and run the ads, so every piece of content has a job and every number has an owner.
Photo, video and drone by our own crew, planned with a moodboard: rooms, rituals, food and the people who make the stay.
Reels for discovery, carousels for saves, captions written for the guest you want — posted when your audience is online.
Meta Ads split by country and city, sent to your booking page in two-week flights, with retargeting for people who visited.
Each quarter we compare your account with nearby resorts or villas, so you know where you stand, not just how you did.
Free coverage on Baligasm and The Bali Guideline, where travelers plan their Bali stays.
Reels we’ve made
Results · 2026
From the quarterly reports we send our clients, comparing each venue with its own previous period or plan.
Full case study · Boutique villa, Uluwatu
From a quiet launch to a villa that books out.
Under 500 followers in February 2025, 4,630 today — and 52% more paid results on the same budget. The brief, the strategy, the content and the charts.
Q3 2026 vs Q2 2026
+52%
paid results on the same budget
Source: Client’s Q3 2026 Instagram report
Read the full story →Q3 2026 vs Q2 2026
2.9×
ad visits to the booking website, same spend
Source: Client’s Q3 2026 Instagram report
Sep 2026 · first 14-day flight
3.8×
the landing-page views the plan set as its target
Source: Client’s flight report, Sep 2026
Q3 2026 vs Q2 2026
+50%
results per 1,000 ad impressions, while Meta’s media costs rose 54%
Source: Client’s Q3 2026 social & Meta Ads report
Clients are described by venue type, not name. Results vary by venue, market and budget; ad budgets are the client’s and are not shown. Every client receives a full report each quarter.
Resorts & Villas we’ve photographed or managed
A selection from ten years of work in Bali. See the full portfolio.
Free brand audit
Send us your Instagram on WhatsApp. We’ll review the feed, your markets and any ads, and tell you honestly what we would change first.
